January 12, 2022
The digital world is particularly fast paced - with new technology, software, developments and algorithms making an appearance almost daily – but it isn’t above the trends. Just like so many industry sectors, the digital sphere is influenced by the annually evolving trends that keep our online platforms looking fresh and working just as they should do from year to year.
The start of a new year offers lots to get excited about, especially when it comes to web design. As a leading developer of creative, elegant and optimised websites and web apps, we make it our mission to stay up to date with the latest and greatest trends so you don’t have to.
We’re sharing our top web design trends for 2022 so you can transform your website for the year ahead.
Adding a touch of fun to the largely depressing world we find ourselves in thanks to the impact of the Covid-19 pandemic will certainly go down well with browsers, and you can do this through your website.
Whether you’re a B2C or charitable organisation looking to embrace a funky, vibrant design or a B2B brand wanting to add optimism to your corporate website with the smiling face of a staff member, each and every element can add a bit more happiness to the digital world.
The websites of 2022 are set to be bigger and more dramatic than ever, and it’s cinema style homepages that are set to lead the way.
With an aim to immerse your browsers into the website, offering your own mini cinema experience is the way to grab your core demographics’ attention and plunge them into the world of your brand. The most cutting edge websites are using slow motion, vignettes, bond typefaces, and minimal text to add a touch of movie magic to their online presences.
As well as choosing quirky colours, fonts and imagery, the brands of 2022 are going back to basics with monochrome themes. But your website doesn’t have to be dull with a black and white colour scheme.
With right design, black and white websites can be beautiful. Giving browsers the option to toggle between light and dark modes is another trend worthy addition if you’re not quite ready to go completely monochrome with your online platform.
Whether you’re going big and bold, funky and fabulous, or simple and striking, you have to admit that there’s a common theme for web design trends for 2022, and that’s drama. So it should come as no surprise that the websites of today will embrace overlapping elements and oversized aesthetics in abundance to add new depth and dimension.