Blogs, videos and social media posts are just some of the forms of content which can put your business in front of a large, engaged audience. But what if you don’t have the time to create guides, reviews, eBooks, demos or case studies internally?
It’s easy to fall into the trap of creating content for the sake of it. A weekly blog post, daily social posting and ad-hoc customer testimonials won’t cut it if they don’t align with your business goals and provide a measurable return on investment (ROI).
We’ll work with you to develop a content strategy that takes into account search engine optimisation requirements, your audience demographics and the platforms on which the content will be shared. Every word we write or piece of video we shoot will be carefully considered for maximum value.
Newedge works as an extension of your team, whether you have in-house marketing expertise or not. The content we create for your campaigns remains yours, therefore it’s vital you have ownership of the project and full input into what’s being created.
We’ll always start by meeting with you to gain a full understanding of your business and its marketplace. Only when we’ve got under the skin of your business will we start with a content marketing campaign that will help you achieve your goals.
Creating great content is only the start. In order for it to thrive and be viewed by as many potential customers as possible, it needs to be published on the most relevant platforms for your business.
We’ll put the content we create for you in front of the right audience via multi-channel distribution. This includes:
We want people to see your content, engage with it and follow the call-to-action, and our experience will help you find the platforms that deliver the highest ROI.
Content marketing is a long-term strategy. This is why we’ll constantly analyse and improve upon the content we develop for you.
We’ll suss out what’s working, what needs tweaking and how we can make your content work harder for the business. We’re a results-driven marketing agency, which is why we create content that helps businesses increase their leads and drive more potential customers to their digital doorsteps.
Are you looking for help with your content marketing? Then it is time to get in touch with us. We would love to find out more about you and your business and start helping you with all your content marketing needs.Get in touch