The Newedge Journal

Ideas worth stealing.

Straight-talking tips on websites, SEO, AI search and digital marketing from our Northampton team.

23 articles in Lead Generation · Show all

What is CRO? Digital Marketing 5 May 2022 What is CRO? In an age when your business’ online activity can make or break your entire company, it’s safe to say that optimisation matters. How to hit the ground running with digital marketing in 2020 Digital Marketing 20 November 2019 How to hit the ground running with digital marketing in 2020 We’ll dispense with the usual “we can’t believe the year is nearly over” intro here and delve right into the meat of what you need to know. 8 key features of a lead-generating website Website Design 29 August 2019 8 key features of a lead-generating website At Newedge, we firmly believe that a website without any form of lead generation simply isn’t designed for business use. Why website UX and lead generation go hand-in-hand Website Design 20 February 2019 Why website UX and lead generation go hand-in-hand User experience (or ‘UX’ for short) has always been a massive part of web design, but as the number of devices on which the web can be experienced has grown, it has arguably become even more… Your website is too complicated: time to KISS! Digital Marketing 16 October 2018 Your website is too complicated: time to KISS! It’s unfortunately very easy to make a complicated website - particularly if you take the DIY approach or employ the wrong web design company. Why your website is failing to produce any leads? Website Design 17 September 2018 Why your website is failing to produce any leads? There’s nothing more frustrating than starting the week with an empty sales inbox - particularly when you’ve recently had a new website designed specifically to bring in more business. Lead generating web design - the essentials SEO 25 August 2018 Lead generating web design - the essentials Your website is there to tell the story of your business, but it’s main task is to deliver plenty of great leads. How to get your sales team using your website CMS Website Design 16 July 2018 How to get your sales team using your website CMS There should be a clear link between your sales and marketing teams. 5 things to do before successfully launching a new website Digital Marketing 6 December 2017 5 things to do before successfully launching a new website It doesn’t matter how experienced you are - if you forget to undertake a few key tasks before successfully launching a new website, the new site… well, it won’t be very successful at all. 10 ways to quickly increase conversion rates with great web design Digital Marketing 31 March 2017 10 ways to quickly increase conversion rates with great web design There are many ways to generate sizeable traffic for your website, but getting people to visit is only half the battle. 5 brilliant web design trends that will boost sales Website Design 16 March 2017 5 brilliant web design trends that will boost sales How regularly do you think about the role web design plays in conversion rates for your business?