The Newedge Journal

Ideas worth stealing.

Straight-talking tips on websites, SEO, AI search and digital marketing from our Northampton team.

23 articles in Lead Generation · Show all

What makes a great website? Website Design 1 July 2026 What makes a great website? A website is one of the most important marketing tools your business can invest in. Why Your Website Deserves a Local Touch Website Design 27 May 2026 Why Your Website Deserves a Local Touch "A website built by someone who understands your community is worth ten built by someone who doesn't." Mobile vs desktop usage statistics SEO 5 May 2026 Mobile vs desktop usage statistics The battle between mobile and desktop rages on, and in a world where we rely on an ever increasing number of devices to go about our everyday... How to get more enquiries from your website Lead Generation 3 November 2025 How to get more enquiries from your website Rather than luck, there’s a science to gaining the enquiries your business deserves. In fact, there are several steps you can take to attract and capture the attention of your target audience, convert those visitors into fully fledged customers, and reap all the rewards of better business… Web design and the UX KISS Website Design 1 October 2025 Web design and the UX KISS The KISS – Keep It Simple, Stupid – principle is one very close to our heart, especially when it comes to the way the websites we so proudly put our name to are designed and developed. Why is content marketing so important? Digital Marketing 4 August 2025 Why is content marketing so important? Here’s why you should focus on developing a content marketing strategy that counts, and how it could positively impact your company and its success. Website lead generation ideas - part two Website Design 3 December 2024 Website lead generation ideas - part two We’re back with our second instalment of lead generation know-how and, as you’ll discover, landing pages, lead based forms, content, reviews and A/B testing are just the tip of the iceberg. Website lead generation ideas - part one Lead Generation 8 November 2024 Website lead generation ideas - part one The online world is a fascinating place. It opens up opportunities for brands big and small, levelling the playing field once and for all for those looking to impress new and existing customers. Forget the UX at your peril! Website Design 10 May 2024 Forget the UX at your peril! A great user experience has the power to shape your fortunes as an online business, with your ability to impress the masses or your own niche target audience the key to success. What is a Lead Generation website? Website Design 13 October 2023 What is a Lead Generation website? A lead generation website is designed and developed in a way that encourages visitors to work their way towards completing a specific action. Video is it a good addition to your website? Website Design 3 February 2023 Video is it a good addition to your website? We take a closer look at why you should make 2023 the year of video marketing. Top Tips for a winning website SEO 3 November 2022 Top Tips for a winning website Every business should have some kind of website - we know that, but as web design has evolved and user expectation continue to increase, building a website that both meets the needs of today and is fit for the future can be challenging.