← All work
SportsHealing
A guided "Knee Passport" for a London musculoskeletal clinic, explaining how the knee works — from anatomy to recovery — to help patients feel confident before treatment.
- Client
- Sports Healing Ltd
- Services
- Websites
- Website
- sportshealing.com ↗
The brief
SportsHealing is a London musculoskeletal clinic specialising in knees, led by Mr Chinmay Gupte. Its patients range from teenagers and athletes to people recovering from injury, including patients travelling from abroad for treatment.
The clinic wanted a website that explains knee problems clearly, reduces anxiety before treatment and makes booking simple. In their words: "Understanding movement. Reducing fear. Restoring confidence."
What we delivered
- The Knee Passport: a guided journey through the knee in 15 topics, from bones and ligaments to MRI scans, injections and recovery
- A clean, card-based design with an icon and short summary for each topic
- Online booking for appointments and knee MRI scans
- Video, click-to-call and clinic details on every page
- Links to the wider family of knee-health sites
Location: London
Audience: Teenagers, athletes, adults and international patients