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Chinmay Gupte

A patient-focused website for a leading London knee surgeon, with in-depth condition guides, online booking and a free Knee Score test.

Client
Mr Chinmay Gupte, Consultant Knee Surgeon
Services
Websites
Website
chinmaygupte.com ↗
Chinmay Gupte website
The brief

Mr Chinmay Gupte is a consultant orthopaedic knee surgeon at the Wellington Hospital in London, director of the Wellington Knee Unit and a Clinical Reader at Imperial College London.

His website needed to do two jobs: help patients understand their knee problem and the treatment options in plain language, and make it as easy as possible to book an appointment or an MRI scan.

What we delivered
  • Around 20 in-depth guides to knee conditions, from ACL and meniscus injuries to robotic knee replacement
  • Treatment pages covering surgery, recovery, risks and costs
  • Patient resources with rehab videos and downloadable rehab protocols
  • "Book Appointment" and "Book MRI" on every page, linking straight into online booking
  • A free 12-question Knee Score test that gives patients a score out of 100
  • A blog for the latest articles

Location: London
Audience: Patients with knee pain and injuries, from athletes to people considering surgery

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